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| Here’s a newsletter featuring some of our recent work for quite a few wonderful people in the world of show design, music, sport and film - and a name doing the rounds in North London. If you’d like us to help deliver a fresh brand strategy, satisfying sales campaign or rich communications, please send us a note... |
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Mark Fisher Studio From award winning stage designs for acts such as The Rolling Stones, Muse and U2 to the incredible opening ceremony at the Beijing Olympics, the Mark Fisher Studio is recognised to be the benchmark of stage and set design for touring and permanently situated entertainment. Far from being static pieces of design and production, Mark's work contains dynamic images, transformations and is a testament of the architects' combination of architectural and engineering genius as well as an understanding of theatrical structure. We developed a multimedia site that shows the vast portfolio of work within a site design that is rich in character and facilitates extensive content management. |
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Amnesty International As part of its efforts to increase awareness of Human Rights issues and recruit members, Amnesty participates in events such as film festivals, exhibitions and other arts presentations. It is increasingly involved in music; staging shows and working with musicians who 'donate' the publishing and distribution rights in a track to Amnesty so it can benefit directly from download and other sales revenues. We were asked to develop a name and an identity under which Amnesty could run its music activities. The combination of Amnesty's objectives as an organisation and the fact that musicians were allowed to step outside of their normal contractual obligations in order to donate their music, led us to the name 'Released' and an optimistic identity that plays on breaking free of the R mark that denotes ownership and control. |
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| A few decades ago, 6 day cycle racing events in the capital were glamorous, exciting and spectacular events where audiences would eat, drink and entertain guests within a purpose built, indoor velodrome. A group of experienced cycle event organisers have brought back the touring 6 day event, starting in London and creating a package for sponsors and corporate entertainment. It is receiving a great deal of interest following the UK's recent success at the Beijing Olympic Games and the massive increase in the numbers of cyclists commuting or riding for pleasure. We have worked with the organising team to help develop their proposition and support their approaches to partners with an event name, brand identity, presentation decks and a website. |
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| Born on the Isle of Wight, Anthony Minghella became a globally renowned writer, director and producer of highly acclaimed films such as The English Patient, which won 9 Academy Awards. He tragically died in 2008 but left a legacy of films, TV productions and inspired people who worked with him and followed his career. To celebrate his life and work, his love of the IoW and to build on his commitment to developing talent, family and friends staged the first Minghella Film event in March. Thinkfarm helped to promote the successful event and will continue to participate in the development of a regular film festival on the Island. |
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...and finally, you really should meet John the Milkman If the brief was to create a grocery business idea that is green, socially responsible, compatible with modern lifestyles, supportive of good health and community values, it would be difficult to better one of the most long-standing and traditional business models in the UK - The Milkman. The trouble is, that it's fallen out of fashion and despite the enormous benefits of buying from your local (modernised & web-present) milkman, you are probably in the majority and instead, drive to the supermarket, buy your milk in non green plastic containers, frequently rushing to the corner store to buy non-organic milk at the last minute before breakfast. Thinkfarm is developing a campaign for local milkmen to remind people of the benefits and great personal service that they 'deliver'. More as we make progress - watch this space... |
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THINKFARM 84 Marchmont St London WC1N 1AG www.thinkfarm.co.uk |
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© THINKFARM 2009 |
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