The battle for listeners at breakfast time is a big deal for every radio station. Virgin Radio completed a great strategic move when they recruited Sony Radio Academy award winning DJ Christian O'Connell. Thinkfarm's job was to make sure as many people knew about it as possible.
Chances are you will have seen the bold, multi format posters at many major sites around the country declaring the fact, as endorsed by the Radio Awards, that Christian's show is the BEST breakfast show on radio.
Chances are you will have seen the bold, multi format posters at many major sites around the country declaring the fact, as endorsed by the Radio Awards, that Christian's show is the BEST breakfast show on radio.