Banking Circle

A new commercial banking network transfers money across borders in seconds not days. We named and branded Banking Circle so people get the idea – quickly.

EXPERTISE USED

Banking Circle is a network for global commerce. It enables businesses to make and receive cross-border transfers in seconds rather than days, at very low cost, in multiple currencies.

Thinkfarm’s naming of the business supported clear, brand positioning and messaging to communicate the proposition to multiple audiences. We then developed a brand identity system including the logo and three dimensional imagery to visually support the brand.

We also designed the Banking Circle website and our brand implementation support included office graphics and communications tools required to launch the brand internationally in marketing campaigns.

Please visit the website at: www.bankingcircle.com